Geo-Targeting 101: Why Your Business Needs Location-Based Marketing
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Geo-targeting is revolutionizing digital marketing, allowing businesses to reach consumers with personalized, real-time advertising based on their location. By leveraging GPS, Wi-Fi, and IP tracking, companies can connect with potential customers at the right moment, delivering tailored promotions that drive engagement and sales. From push notifications at retail stores to exclusive discounts for nearby shoppers, […]